Cost: FREE for HIGN members only
Region: National
Facilitated by:
Teresa Nightingale, Income Generation & Marketing Director at Wirral Hospice & HIGN trustee
Presenter:
Matt Smith, Chief Operating Officer at Weldmar Hospicecare, Dorset
Matt will share an overview of Weldmar's legacy marketing strategy. How he and his fundraising team successfully secured board buy-in to invest finances and resources into carrying out more legacy marketing initiatives, growing investment year-on-year, which now includes advertising on TV.
Suitable for those who work in legacy giving, individual giving, marketing and comms, and leadership roles.
Venue Details:
Venue: Online 12-1.30pm